An attraction marketing blueprint is effectively a system that allows you to promote your value in order to brand yourself as a leader and a solution to a problem.
So what’s the problem?
Commonly the problem for network marketers is a lack of leads and a lack of cash flow. An attraction marketing blueprint or system can effectively solve those problems for the home business distributor. The term, “attraction marketing” was coined by Mike Dillard when he wrote Magnetic Sponsoring.
The concepts were simple. Identify your target market, which are existing network marketers and solve their most prevalent problems. Be the Alpha. Be the leader others are looking for. Give value to them. Teach them how to generate leads for their business. Teach them how to use the concept of a funded proposal to monetize the 95% of your prospects who do not join your business.
Who are you promoting your business to? If its not someone who is actually spending money in the industry and ready to buy from you than you have a marketing problem.
This “attraction marketing blueprint” and funded proposal concept is fundamental when building a network marketing business. The typical MLM business model typically takes years to build a huge downline necessary to have a successful business. And the retention is usually horrendous. That is why it is vital to have several options for a prospect.
Your primary network marketing company may not always be the answer. And if you sell a business to someone who does not understand how to distribute, you are only selling that person a problem. A fundamental rule of business and entrepreneurialism is to solve problems for people. Not create them the way many network marketers do.
An effective attraction marketing blueprint will solve the network marketers problems by introducing them to powerful sales funnels that produce high quality leads and prospects. It will allow them to get into profit much sooner by offering lower cost affiliate products that serve two purposes.
The first is to put well deserved and much needed cash into their pockets on the front end while they build their primary businesses on the back end. This will also promote them as more of a leader and a person of value because the educational “funded proposal” product has taught them something. It has helped them get closer to their goals.
If you are serious about long term success in the network marketing industry than find yourself a system, an attraction marketing blueprint. Start looking for that mentor or coach that can get you closer to your goals. Learn a valuable skill and begin to implement it and teach it. The more you increase your personal value the more effective leader you’ll become and the more people will follow you in your enterprise.
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